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AdTrendZ DIGEST
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Interpublic Group Buys Retail Analytics Company in Deal Valued at Nearly $100 Million
Interpublic Group (IPG), one of the world's largest advertising holding companies, has acquired Mumbai-based retail analytics firm...
Gurkirat Singh Johar
Mar 172 min read
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Yas Island’s ‘Zindagi Ko Yas Bol’ Campaign: A Nostalgic and Thrilling Reunion
Yas Island’s ‘Zindagi Ko Yas Bol’ Campaign: A Nostalgic and Thrilling Reunion Imagine reliving the thrill of Zindagi Na Milegi Dobara...
Gurkirat Singh Johar
Mar 103 min read
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Unilever Bets Big on Influencer Marketing to Win Over Indian Consumers
Unilever, one of the world’s largest consumer goods companies, has doubled down on its focus on India , recognizing the country as a key...
Gurkirat Singh Johar
Mar 103 min read
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M&M’s Sleepover at Times Square: A Sweet Dream Come True
Imagine spending the night inside a candy wonderland, surrounded by colorful chocolate treats, cozy decor, and endless fun. Well, M&M’s...
Gurkirat Singh Johar
Mar 102 min read
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Nike x Skims: The Game-Changing Collab Blending Performance and Style
The Nike x Skims collaboration , dubbed NikeSkims , is a strategic partnership that merges Nike’s dominance in performance sportswear...
Gurkirat Singh Johar
Mar 103 min read
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Luxury Fashion’s Reality Check: How Top Brands Are Reinventing Themselves in a Slowing Market
Luxury fashion has always been a world of exclusivity, craftsmanship, and timeless style. But in 2025, the industry is facing a reality...
Gurkirat Singh Johar
Mar 64 min read
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Pepsi launches an epic, star-studded NFL campaign inspired by ‘Gladiator II’
NFL stars including Travis Kelce battle in a colosseum and Megan Thee Stallion remakes “We Will Rock You” in a new anthem spot. Pepsi is...
Gurkirat Singh Johar
Sep 10, 20242 min read
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